Indonesia airasia flight 8501 was a scheduled international passenger flight operated by indonesia airasia an airasia group affiliate from surabaya, indonesia, to singapore. Kl stock quote, history, news and other vital information to help you with your stock trading and investing. The ceo of leading lowcost airline airasia has proven himself a master of transformation. Airasia is one of the airline companies that implements ecommerce and maximizes their information technology usage to manage their company effectively and efficiently including make low cost possibly in their business. Know what business strategy made air asia a successful low budget airline in asia. Airasia group berhad is a malaysiabased investment holding company, which manages airasia group operating in the airline industry. The group is principally engaged in the operation of airasia, a lowcost airline with major b usiness in malaysia, thailand, indonesia, the philippines, india and japan, among others. The story of tony fernandes and airasia the story of. Jan 07, 2016 who is 49yearold tan sri anthony francis tony fernandes, who has built the publicly listed airasia group into asias largest lowcost airline, with over 120 destinations servicing over 220 million passengers. Only supported aircraft types that are active with this airline are included in the calculations.
It is the largest airline in malaysia by fleet size and destinations. It was established initially by drbhicom, a government owned conglomerate. Please refer to the current fleet list to see each aircrafts individual age. Click here to view full site download our airasia app. How to free air travel from the clutches of the elite and make it so affordable that now everyone can fly. Airasia now becoming the leading low cost carrier airline in the world and the achievement that airasia received to ascertain that airasia is one of the best airplane companies.
Jul 02, 2015 catch up with airasias allstars as they go about their work and gain insight into the world of aviation. Flying high by tony fernandes, 9780241004395, download free ebooks, download free pdf epub ebook. Airasia is recognized by its lowest fare, quality services and their tagline now everyone can fly. After building a successful career as a top exec at warner music, tony fernandes decided to pack it all. The carrier, which was formed out of tune air in 2002, is led by ceo tony fernandes and pioneered the crossborder joint venture in asia, establishing thai and indonesian units with bases in bangkok and jakarta. We use your linkedin profile and activity data to personalize ads and to show you more relevant ads. Airasia has broken the travel norms around the world speedily and has become the worlds top airline. Making our guests happy means placing customers and their needs at the centre of everything we do. This video is part of airasia s real people, real stories. He is currently group ceo of airasia, chairman of qpr football club and owner of the caterham f1 team.
From dream to reality it started with a simple goal. Sure, we can show you how much weve achieved but wed rather our guests tell us what. Commencing in 1996, within fifteen years, airasia managed to expand its operations into another ten countries. The group employs close to 7,500 staff and in its short history, has ferried more than 90. Company background and analysis of airasia this report conducts an analysis of airasia, the worlds lowest cost airline. Airasia berhad has created a skybridges of culture with many countries, since year 2012 they have flying to 81 destinations in 18 countries. Environmental education resources to commemorate earth days 50th anniversary. Pdf this case details the rise and expansion of airasia in southeast asia.
He worked for virgin communications and warner music before acquiring airasia and relaunching it as asias first lowcost carrier in 20012. In order to maintain its brand which is famous with low cost carrier and to be consumers preference to choose using its services offered, airasia must be able to complete with competitors and new entrance by doing some sort of strategies. It shouldnt be a doubt that all of us, especially malaysians would recognize the business man tony fernandes himself and his globally known airline company, airasia. Remote work advice from the largest allremote company. Tony fernandes are disclosed in the directors profile on corporate. Airasia has been named the worlds best low cost airline in the annual world airli. Executive summary airasia is well known company for airlines industry especially in all over asia and being one of the market leaders in that industry. The story of tony fernandes and airasia the story of tony. Airasia experience, nothing is impossible for an airasia allstar interested in making his or her career fly. Launched airasia turned it into a profitable airline within two years. Strategic management has played a key role in the success of many business organisations in the world including airlines and airasia is no exception. Airasia is the first foreign airline to set up a subsidiary in india and the company marked tata groups return to the aviation industry after 60 years, having ceded air india in 1946. Airasia spreads customer happiness with a guest obsessed. Mar 25, 2016 the humorous story of air asias tony fernandes and his beer story gone viral is a good read for all malaysians who would enjoy a good laugh.
Airasia berhad will have the opportunity to promote malaysian tourism because they have increased their routes and destinations all over the countries. The airasia story icaocaac symposium on low cost carriers 5th november 20 1. Achieving the unthinkable strengthening our underlying airline business digitalising the airline airasia 3. Catch up with airasia s allstars as they go about their work and gain insight into the world of aviation. In 2003, airasia has opened a second hub at senai international airport in johor bahru which is near singapore. It was founded by a governmentowned conglomerate, drbhicom. The story of tony fernandes and air asia tony fernandes.
Born april 30, 1964 acquired bleeding lowcost subsidiary of air malaysia from malaysian government. Kugan tangiasuran first officer began his with may 2006 as an office dig. Feb 21, 20 he won a formula one racing bet, and some bet it was, as a few months from now the person who lost the bet, richard branson, the founder and chairman of virgin group that owns 400 companies, will wax his legs, don a red skirt and walk down the aisle of an airasia flight serving beverages to passengers. Airasia operates more than 3,500 flights a week and in its short history, has ferried more than 90 million guests. And, it launched its first international flight to. Strategic management airasia executive summary airasia is. Case stdy airasia unifies multiple offices and employees with. Airasia ceo tony fernandes shares his best leadership skill. Company analysis and background of airasia company.
The prospect that some kind of small explosion caused airasia flight qz8501 to crash is one of the most plausible theories, an aviation expert told abc news. What we know about the disappearance of airasia flight qz8501, which crashed into the java sea off borneo on 28 december 2014. Salesforce is the heart of this customerobsessed approach as it gives us a complete view of our guests across all channels, allowing us to deliver a faster, more personalised service. Together with partners dato pahamin rejab former chairman of airasia, dato kamarudin meranun, and dato aziz bakar, dato sri dr. Introduction to air asia company uk essays ukessays. Dec 01, 2015 the pilot contacted air traffic control at 06. Beside this, airasia also has a route network that spans more than 20 countries. Airasia x, which has 11 wide bodied aircraft and is the lowcost longhaul affiliate of airasia, operates flights to australia, northern china, taiwan and the uk. Malaysia airasia 2001 thailand airasia 2003 indonesia airasia 2005 airasia philippines.
Case study on business strategy of air asia swot analysis. Tony fernandes studied at epsom college, uk, and the london school of accountancy. Mar 08, 2011 we use your linkedin profile and activity data to personalize ads and to show you more relevant ads. Airasia was found in 1993 and it started its operations from 18 nov 1996. Airasia was established in 1994 and began operations on 18 november 1996. For getting airasia a million fans on facebook and making it the leading social airline brand, karen chan is the simpliflying hero for june 2011. Apr 10, 2019 the ceo of leading lowcost airline airasia has proven himself a master of transformation. Strategic analysis of a leading low cost carrier in the.
Airasia is a low cost carrier based at kuala lumpur international airport, malaysia. The response of pilots to a computer failure caused a loss of control and led to the crash of airasia flight qz8501 last year, killing all 162 aboard, investigators said tuesday. On 2 december 2001, the heavilyindebted airline was bought by former time warner executive tony fernandes company tune air sdn bhd for the token sum of one ringgit about usd 0. On 28 december 2014, the airbus a320 flying the route crashed into the java sea, killing all 162 people on board. Airasia has grown from a domestic malaysian airline into asias leading lowcost airline, serving more than 140 destinations across asia pacific. Aug 31, 2009 and than, airasia is one of the companies with good company strategic management and has a successful story in the airplane industry in the world. Airasia group operates scheduled domestic and international flights to more than 165 destinations spanning 25 countries. Real people, real stories airasia success story youtube. Airasia is one of the award winning and largest budget airlines in the asia increasing rapidly since in 2001, they have fleet of 72 aircrafts all airbus a320200. Weve also been named the worlds best lowcost carrier for 11 years running. Eleven years ago, airasia x made history by being the first long haul lowcost airline to be launched in asia. As of december 2019, airasia india was the 5th largest carrier in india, after indigo, spicejet, air india and goair, with a market share of 7. Jun 03, 2016 air asia is a low fare airline of malaysia, it had one of the largest number of airplanes and flying destinations. Together with its affiliates in thailand, indonesia, the philippines, india and japan, airasia is the largest lowcost carrier in asia by passengers carried.
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